Keystone Sites

Work

Live sites. Go and check.

Four businesses, from a three-page plumber to a 356-page equipment catalogue. Every one is live, every link goes to the real site, and every score below was measured on that site — with a link to run the same test yourself.

Ready-mix concrete · Greater Toronto & Hamilton Area

Viola Ready Mix (opens in a new tab)

A four-plant concrete supplier with forty years behind it and a fleet of more than seventy trucks. The site carries the product range, the technical data contractors ask for, and local pages for the areas it delivers to.

  • Product, technical and safety-data pages
  • Concrete volume calculator
  • Ten project write-ups and four service-area pages
  • Built-in accessibility controls for AODA
Performance
100
Accessibility
100
Best practices
100
SEO
100

32 pages in its sitemap Re-run these scores (opens in a new tab) →

Equipment rental · Maple & Val Caron, Ontario

Best Rental (opens in a new tab)

Construction and heavy-equipment rental from two Ontario yards. The site is a full catalogue: every machine has its own page, and contractors build a quote list as they browse instead of phoning to ask what is in stock.

  • Searchable catalogue, 300+ equipment pages
  • Quote list that collects items across pages
  • Separate light and heavy rental ranges
  • Two locations with hours and structured data
Performance
99
Accessibility
100
Best practices
100
SEO
100

356 pages in its sitemap Re-run these scores (opens in a new tab) →

Home renovation · Vaughan, Toronto & the GTA

DPC Construction (opens in a new tab)

A licensed renovation contractor doing kitchens, bathrooms, whole homes and exteriors. The site is built around the company’s own name — Design, Project, Construction — and walks a homeowner from first look to a quote request.

  • Services and project gallery
  • Quote request form
  • One-team process explained step by step
  • Google reviews linked from the first screen
Performance
98
Accessibility
100
Best practices
100
SEO
100

5 pages in its sitemap Re-run these scores (opens in a new tab) →

Plumbing · Vaughan, Richmond Hill & the GTA

NMD Plumbing (opens in a new tab)

A GTA plumber with nearly ten years in the trade. A short, quick site with one job: get a homeowner with a leak to call, or send the details of the bathroom they are planning.

  • Click-to-call from the header down
  • Recent projects with photos
  • Eight service areas named for local search
  • FAQ marked up for Google
Performance
99
Accessibility
100
Best practices
100
SEO
100

3 pages in its sitemap Re-run these scores (opens in a new tab) →

Scores are Google Lighthouse on a simulated mid-range phone, the median of three runs, measured on 21 October 2026. Your own run will differ by a few points: Lighthouse varies with the machine running it. Page counts come from each site's own sitemap.

The standard

Measured, or not published.

Everything on these cards is something you can check without asking us: open the site, read its sitemap, run the test. No adjectives doing the work of a number.

Where we quote a load time, it comes from a measurement you can repeat. Where we quote a ranking, it is a search you can run yourself. If we could not measure something, we leave it out rather than describe it vaguely.

That is also why there are no before-and-after numbers here. Nobody measured the old sites before they were replaced, and a "before" we reconstructed afterwards would be a guess dressed up as a result.

The numbers on the home page are held to the same standard, and every one of them is something you can verify by opening DevTools on this site. Go and check.

Every project

Six things, on your side of the table.

Not a feature list. This is what you hold the day the site goes live, whether it has three pages or three hundred.

Everything in your name — the keystone

Domain, files, hosting account, analytics, all registered to you before we start. You own 100% of it from day one; nothing is held back as leverage and every service we sell afterwards is optional. If you ever hand the site to someone else, you take all of it and we help with the handover.

A design nobody else has

Laid out around your business, not dropped into a theme. If a competitor down the road bought the same template, you would not be able to tell — so we do not use one.

Pages that load in under a second

Real images sized properly, no bloated page builders, hosting on a fast edge network. Speed is the cheapest trust you can buy, and most sites give it away.

On-page SEO, done page by page

Titles, descriptions, headings and structured data written for what people search, plus a sitemap submitted to Google. Every page, not just the homepage.

Numbers you can read yourself

Search Console and GA4 connected and explained in plain language, so you can see which pages bring calls without needing us to interpret a dashboard. Included from the Standard tier ($1,100) up.

30 days of care, included

Backups, monitoring and edits for the first month with every build, so nothing lapses in the weeks right after launch. Plans carry on from $49 a month if you want them — and the site is still entirely yours if you do not.

How the build works

Built for

Any industry. Lately, a lot of concrete.

Everything above is trades and construction, and that is where most of our work comes from. But the industry changes what the pages say. It does not change how the site is built, what it costs, or how long it takes.

  • Trades & contractors
  • Construction & supply
  • Clinics & wellness
  • Restaurants & cafés
  • Law & accounting
  • Fitness studios
  • Retail & e-commerce
  • And yours

Yours could be the next one.

Tell us what you have and what it needs to do. We reply within one business day, and the first call is twenty minutes with no pitch.